BMA Colorado Education
Besides our well-attended evening meetings, roundtables, webinars, and seminars, BMA Colorado has strategic alliances with two local universities (University of Denver's Daniels College of Business and Jones International University) to serve our member's professional development needs. Both offer a robust variety of professional development opportunities, whether custom corporate, certificate, or master's programs.
As working B2B professionals, we know you want and need flexible continuing education options that fit into your busy work and family schedules.
Jones International University offers a 10% tuition scholarship to BMA Colorado members for all courses. The first fully online, accredited university, JIU offers undergraduate and graudate degrees and a wide range of embedded certificate programs in business administration, marketing, and business communications. Recommended programs for BMA members are: Master of Arts in Business Communication (MABC), Master of Business Administration (MBA) and several courses offered in an 8-week format specifically focused on the education needs of BMA members. For more information, check out Professional Development, visit www.jui.edu/bmacolorado or call 800-811-5663 to speak with an Admissions Counselor. Mention your BMA Colorado membership to receive the 10% tuition scholarship.
For information on the programs offered through the Daniels School of Business at the University of Denver, check out Professional Development or contact Kelsey Johnson, Director of Corporate Programs, 303-871-2370, kelsey.johnson@du.edu
You also can access educational development resources on the BMA International web site, www.marketing.org.
BMA International partners with Business Marketing Insitute (BMI) to offer a certification program. BMI provides three online modules leading to B-to-B marketing certification: Marketing Skills Assessment (MS/A), Marketing Skills Builder (MS/B) and Marketing Skills Certification (MS/C).
The multi-module program emphasizes business-to-business promotional tactics. The Marketing Skills Assessment module measures the B2B marketing manager’s background knowledge, skill levels, and overall competency. The Marketing Skills Builder is a personalized training program, custom-developed from the results obtained in the Skills Assessment Module. The Marketing Skills Certification tests and certifies the marketing manager’s knowledge and skills. Although both Marketing Skills Assessment and Marketing Skills Builder modules are study and practice tools used in preparation for the MSC examination, test-takers may take the certification exam without prior use of the MSA/MSB tools.
BMI also offers a comprehensive desktop reference and study guide, The Marketing Manager’s Handbook. The Marketing Manager's Handbook is also available for online purchase through the BMA Colorado Store.